Casa Cinema
Transforming a Historic Preservation house into a Contemporary Art Theater we highlighted the building's original details while incorporating playful, engaging, and functional elements that elevate the visitor experience, foster community building, and reinforce the brand image through a visually striking and captivating interior.
Saturated Moments
Keywords: Playful, Social, Media Friendly, Memorable
Intensified moments will be created through color blocking using paint and light with matching furniture. This will create areas of extreme contrast and that will assert your brand image while creating an immersive and uncanny experience that visitors are sure to talk about with their friends. With this we can assert your brand identity through the use of your red.
Exterior Seating
Keywords: Lightweight, Movable, Communal, Private
Outdoor seating will focus on simple gestures to delineate communal verses more private seating. These will be lightweight and movable to accommodate potential outdoor events. While we don’t see these as large structures we do believe a level of rain protection will be important.
Ligthing
Keywords: Unexpected, Guiding, Marking
Lighting should be a BOLD STATEMENT that both compliments and contrasts the existing building. We are thinking of it in two ways: The Light Box made of textured glass/plastic with an even array of light behind it. The Crack which appears as lines on the surfaces of the building. Both create an immersive and contemporary environment.
